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There is definitely a change in how we get our information that can make a huge difference if you use it wisely with your home business or direct sales. Yesterday is a perfect example in what some call the Miracle on the Hudson. US Airways Pilot Sully Sullengerger instantly became a hero as he made a controlled landing on the Hudson River (after losing both engines from a bird strike), saving the lives of all passengers and crew on board.
The real story here, is how quickly the information was distributed using Twitter. Within moments of the landing, Janis Krums uploaded a photo of the plane and posted it on Twitter from his iPhone, making him just as famous as the pilot! Before you heard anything about the story on television news networks or internet news, it was already a trending topic on Twitter. ( For those of you who don’t yet use twitter, a trending topic is where you can search and follow all information on a story in real time as it is posted)
I have discovered the value in using social media in my business, but it must be done the old fashioned way, by developing relationships. Although I use Facebook, MySpace, Linkedin, and many other social media sites, the biggest benefit to my business has been from Twitter.
Who would have thought that using only 140 characters could be so effective in bringing people together? There is no room for drama, and by microblogging, you can use url shorteners to link to anywhere on the web sharing information that can be passed on to others quickly by “retweeting” or RT for short.
If you haven’t already jumped on this new information superhighway, why not start now? If you want to attract followers and make friends, here are a few quick tips:
- Make sure to upload a profile picture so we can get to know you.
- Put together a simple bio so that we know a little bit about you.
- If you have a blog or website, put it on your profile so we can check it out before we follow you.
- Start out by engaging in conversation with anyone that you find that you can add value right away.
- Try to send a DM (direct message) to anyone who follows you, but DO NOT include a “buy my stuff” link. That is the quickest way to lose followers.
- Make time every day to check twitter and soon you will be “addicted” like me.
Don’t get left behind. Not everyone in business has time or the skills to blog (although I recommend it) It doesn’t take much to reach out and share information with others on Twitter. You will be glad that you did! Tweet you later!
You can follow me on Twitter at http://twitter.com/nancymk
