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Everyone today is looking for a shortcut or a secret- a faster, easier way to success as a direct sales consultant. You can find reports, manuals, audios, all over the internet. The fact that they exist, means there is a big demand to find the answers. I believe that there is only one secret for success no matter what direct selling or MLM company you are part of. Today I’m going to share that with you! SHHHH!
The secret is called “leading by example“. I have seen all too many times where people claim that they don’t have to sell or do anything, just get other people to do it. In my direct sales company that would never work, although some people have tried and failed with that approach.
How can you ever expect others to follow you along a path that you have not already walked upon? Although team building is a lucrative avenue of income in direct sales, you must have a loyal customer base to support the commission structure, or eventually the company will not last. I have NEVER asked my direct sales consultants to do anything that I am not also personally doing in my business, or recently have done it. That is what leading by example is all about.
How did I discover this secret? I promoted myself to the position of Sales Director in my second year in business. In order to accomplish this, you must demonstrate your ability to both sell the product and build a team along the way. That is not enough. You must also learn the ability to lead them to their own path of success.
My first year as a Sales Director, I had a consultant set a goal to do something that I had never done. When she was struggling with that goal, I felt incompetent to help her. As a result, she gave up on this goal. That was a breakthrough for me. I made a decision then, to take her goal and accomplish it, paving the way for others to follow.
That was one of the most difficult things that I have done in my over 23 years in business, but the experience was so worth it. When I reached that goal, I felt confident to lead others in a much better way. I have been doing it ever since.
If you are in direct sales, or considering this type of home business, take a look at the people who will be training you. Are they active in the field? Do they continue to train you for years to come, or only care about getting you started and attending events? This is an important consideration, and a valuable lesson for anyone in leadership. It won’t be a secret for long, though. My hope is that you pass it on!
